PRE-FLIGHT / EVIDENCE / GO-NO-GO
Launch readiness checklist
Mark an item only when you can name the production evidence. The score is a planning aid—not a promise of uptime, ranking, security, or demand.
0% evidence coverage
Next evidence to produce: The primary journey completes in production on phone and desktop
What “ready” means
A launch is ready when the critical customer path works in production, the team can see success and failure, and a named owner can reverse the release. Screenshots and local tests help, but they are not substitutes for current production proof.
The evidence packet
- A timestamped mobile and desktop run through the primary conversion path.
- A live analytics event for visit, intent, activation, completion, and failure.
- Current robots, sitemap, canonical, social preview, and structured-data checks.
- A rollback command, owner, and last-known-good deployment.
- Public contact, privacy, terms, and limits that match the real product.